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Marketing communications : An integrated approach / P R Smith & Jonathan Taylor. by

Edition: 4th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London ; Sterling, VA : Kogan Page, 2007

Online resources:

Availability: Items available for loan: Southville International School Affiliated with Foreign Universities Library (1)Call number: HF 5415.123 .Sm65 2007. Not available: Southville International School Affiliated with Foreign Universities Library: In transit (1).

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Advertising, promotion : Terence A. Shimp. & supplemental aspects of integrated marketing communications / by

Shimp, Terence A

Edition: 6th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Mason, Ohio : Thomson South-Western, 2003

Other title:

Advertising, promotion, and supplemental aspects of integrated marketing communications.

Availability: Not available: Southville International School Affiliated with Foreign Universities Library: In transit (1).

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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by

Edition: 8th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Boston : McGraw-Hill Irwin, 2009

Online resources:

Table of contents only

Availability: Items available for loan: Archives (1)Call number: HF 5823 .B44 2009. College Library (1)Call number: HF 5823 .B44 2009.

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How to prepare promotional plan / David Waller. by

Waller, David

Material type:

Text; Format: print

Publication details: Australia : McGraw-Hill, 1999

Availability: Items available for loan: College Library (1)Call number: HF 5415.123 .W198 1999.

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Integrated marketing communications / David Pickton. by

Material type:

Text; Format: print

Publication details: First Lok Yang Road, Singapore : Pearson Education Asia Pte Ltd, 2002

Availability: Items available for loan: College Library (2)Call number: HF 5415.123 .P587 2002, ...

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Integrated marketing communication in advertising and promotion / Terence A. Shimp. by

Shimp, Terence A

Material type:

Text; Format: print

Publication details: Asia : Thomson Learning, 2007

Availability: Items available for loan: College Library (1)Call number: HF 5415.123 .Sh54 2007.

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Integrated marketing communications in advertising and promotion. / Terence Shimp by

Shimp, Terence A

Material type:

Text; Format: print

Publication details: Australia : South-Western, 2007

Availability: Items available for loan: College Library (1)Call number: HF 5823 .Sh556 2007.

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Marketing communications. John Egan by

Egan, John

Material type:

Text; Format: print

Publication details: Australia : Thomson, 2007

Availability: Items available for loan: College Library (1)Call number: HF 5415.123 .Eg28 2007.

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Marketing communications : engagements, strategies and practice. by

Fill, Chris

Edition: 4th ed.

Material type:

Text; Format: print

Publication details: Harlow, England : Prentice Hall, 2006

Availability: Items available for loan: College Library (1)Call number: HF 5415.123 .F55 2006.

10.

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Integrated marketing communications in advertising and promotion / Terence Shimp by

Shimp, Terence

Material type:

Text; Format: print

Publication details: Australia : Cengage Learning, 2010

Availability: Items available for loan: College Library (1)Call number: HF 5823 .Sh556 2010.

11.

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Marketing communications: a brand narrative approach. by

Material type:

Text; Format: print

Publication details: United Kingdom : John Wiley & Sons, Inc, 2010

Availability: Items available for loan: College Library (1)Call number: HF 5415.123 .D34 2010.

12.

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Branding demystified / Harsh Verma. by

Verma, Harsh

Material type:

Text; Format: print

Publication details: Los Angeles : Response, 2010

Availability: Items available for loan: College Library (1)Call number: HF 5415.1255 .V47 2010.

13.

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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by

Series: Irwin/McGraw-Hill series in marketing

Edition: 5th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Boston, Mass. : Irwin/McGraw-Hill 2001

Availability: Items available for loan: College Library (1)Call number: HF 5823 .B387 2001.

14.

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Advertising campaign strategy : a guide to marketing communication plans. / by

Parente, Donald E

Edition: 4th ed.

Material type:

Text; Format: print

Publication details: Australia : Thomson South-Western, 2006

Availability: Items available for loan: College Library (1)Call number: HF 5837 .P228 2006.

15.

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Advertising, promotion, and other aspects of integrated marketing communications / Terence A. Shimp, J. Craig Andrews. by

Edition: 9th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Availability: Items available for loan: College Library (1)Call number: HF 5415.123 .Sh62 2013.

16.

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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch, both of San Diego State University. by

Edition: 10th edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York : McGraw-Hill Education, 2015

Availability: Items available for loan: College Library (1)Call number: HF 5823 .B387 2015.

17.

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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by

Belch, George Eugene

Edition: 8th edition, McGraw-Hill international edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Boston : ; McGraw-Hill/Irwin, ; c2009

Availability: Items available for loan: Stonyhurst Southville International School (Batangas) (1)Call number: 659.1 .B427a 2009.

18.

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Advertising and promotion : an integrated marketing communications perspective / by George E. Belch and Michael A. Belch. by

Edition: Eight edition

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Philippines : ; McGraw Hill, ; 2009

Availability: No items available.

19.

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Advertising and promotion : an integrated marketing communications perspective / by George E. Belch and Michael A. Belch. by

Edition: Seventh edition

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Philippines : ; McGraw Hill, ; 2007

Availability: No items available.

20.

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Advertising and promotion : an integrated marketing communications perspective / by George E. Belch and Michael A. Belch. by

Edition: Eight edition

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Philippines : ; McGraw Hill, ; 2009

Availability: Items available for loan: Stonyhurst Southville International School (Malarayat) (1)Call number: SHS 659.1 B427 2009.

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