Advertising and promotion : an integrated marketing communications approach / Chris Hackley.
Material type:
TextPublication details: Los Angeles : SAGE, c2010.Edition: 2nd edDescription: 333 p. : ill. (some col.) ; 23 cmISBN: - 9781849201469
- HF 5823 .H116 2010
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College Library General Circulation Section | HF 5823 .H116 2010 (Browse shelf(Opens below)) | Available | C18011 |
Includes bibliographical references and index.
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