Normal view MARC view ISBD view

Advertising and promotion : (Record no. 117403)

MARC details
000 -LEADER
fixed length control field	00617nam a2200193Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	140527s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9781849201469
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF 5823
Item number	.H116 2010
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Hackley, Christopher E.
245 ## - TITLE STATEMENT
Title	Advertising and promotion :
Remainder of title	an integrated marketing communications approach /
Statement of responsibility, etc	Chris Hackley.
250 ## - EDITION STATEMENT
Edition statement	2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	Los Angeles :
Name of publisher, distributor, etc	SAGE,
Date of publication, distribution, etc	c2010.
300 ## - PHYSICAL DESCRIPTION
Extent	333 p. :
Other physical details	ill. (some col.) ;
Dimensions	23 cm.
500 ## - GENERAL NOTE
General note	Includes bibliographical references and index.
521 ## - TARGET AUDIENCE NOTE
Target audience note
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Sales promotion
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Call number prefix	Foreign
Koha item type	Books

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Home library	Current library	Shelving location	Date acquired	Source of acquisition	Cost, normal purchase price	Total Checkouts	Full call number	Barcode	Date last seen	Date checked out	Price effective from	Koha item type
		Library of Congress Classification		College Library	College Library	General Circulation Section	05/28/2014	Donation	4012.00	1	HF 5823 .H116 2010	C18011	05/15/2018	12/04/2015	05/28/2014	Books

SOUTHVILLE LIBRARY