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81.

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Product innovation and management / edited by : Barry L. Bayus. Series: ; Vol. 5.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: United Kingdom : Wiley Pub., 2011

Availability: Items available for loan: College Library (1)Call number: HF 5415 .W648 2011 vol.5.

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82.

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International marketing / edited by : Daniel C. Bello and David A. Griffith. Series: ; Vol. 6.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: United Kingdom : Wiley Pub., 2011

Availability: Items available for loan: College Library (1)Call number: HF 5415 .W648 2011 vol.6.

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83.

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Cumulative index / edited by : Jagdish N. Sheth and Naresh K. Malhotra. Series: ; vol. 7.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: United Kingdom : Wiley Pub., 2011

Availability: Items available for loan: College Library (1)Call number: HF 5415 .W648 2011 vol.7.

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84.

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Advertising and integrated brand promotion / Thomas C. O'Guinn, Chris T. Allen and Richard J. Semenik. by

O'Guinn, Thomas C

Edition: 6th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Philippines : Cengage Learning, c2012

Availability: Items available for loan: College Library (1)Call number: HF 5821 .Og9 2012.

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85.

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Tour operators / Akhil Mathur. by

Mathur, Akhil

Series: (Encyclopaedia of tourism, hotel, food and hospitality management series)

Edition: 1st edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New Delhi : Anmol Publications Pvt. Ltd., 2012

Availability: Items available for loan: College Library (1)Call number: G 155.A1 .M426o 2012.

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86.

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Advertising age : the principles of advertising and marketing communication at work / Esther Thorson and Margaret Duffy. by

Thorson, Esther

Edition: 1st ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Ohio : South-Western Cengage Learning, c2012

Availability: Items available for loan: College Library (1)Call number: HF 5813.U6 .T398 2012.

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87.

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Advertising and sales promotion / Ken Kaser. by

Kaser, Ken

Edition: 1st ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Ohio : South-Western Cengage Learning, c2013

Availability: Items available for loan: College Library (1)Call number: HF 5823 .K151 2013.

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88.

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Advertising and integrated brand promotion / Thomas C. O'Guinn, Chria T. Allen & Richard J. Semeniik. by

O'Guinn, Thomas C

Edition: 6th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Ohio : South-Western Cengage Learning, c2012

Availability: Items available for loan: College Library (1)Call number: HF 5821 .Og9 2012.

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89.

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Nontraditional media in marketing and advertising / Robyn Blakeman. by

Blakeman, Robyn

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London : SAGE, c2014

Availability: Items available for loan: College Library (1)Call number: HF 5415 .B455697 2014.

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90.

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Perceptions of teenagers on the effects of television advertising / Elinor Villena Caro. by

Caro, Elinor Villena

Material type:

Text; Format: print

Publication details: Las Piñas City, Philippines : Southville International School and Colleges, 1999

Availability: Items available for reference: Luxembourg Library: Not for loan (1)Call number: PHS HF 5823 .C37 1999.

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91.

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The Perceptions of high school students on the effects of advertisements on the attitudes of the youths of today school year 1999-2000 / Allen Christian T. Umali. by

Umali, Allen Christian T

Material type:

Text; Format: print

Publication details: Las Piñas City, Philippines : Southville International School and Colleges, 2000

Availability: Items available for reference: Luxembourg Library: Not for loan (1)Call number: PHS HQ 799.2.M35 .Um43 2000.

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92.

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A Study on whether TV Ads affects the choice of products that grade six students in Southville International School buys / Suzette O. Naoe. by

Naoe, Suzette O

Material type:

Text; Format: print

Publication details: Las Piñas City, Philippines : Southville International School and Colleges, 2001

Availability: Items available for reference: Luxembourg Library: Not for loan (1)Call number: PGS HF 5823 .N194 2001.

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93.

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A Comparative study on the effectiveness of advertising based on the perceptions of the Sinagtala Home Village residents / Dominic K. Laeno. by

Laeno, Dominic K

Material type:

Text; Format: print

Publication details: Las Piñas City, Philippines : Southville International School and Colleges, 2003

Availability: Items available for reference: Luxembourg Library: Not for loan (1)Call number: PHS HF 5823 .L34 2003.

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94.

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Effects of the endorsement of celebrities on the chioce and preference for cosmetic and hygienic products by the third and fourth Year students of Southville International School and Colleges S. Y. 2003-2004 / Ulabel Olegario. by

Olegario, Ulabel

Material type:

Text; Format: print

Publication details: Las Piñas City, Philippines : Southville International School and Colleges, 2004

Availability: Items available for reference: Luxembourg Library: Not for loan (1)Call number: PGS HF 5822 .Ol45 2004.

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95.

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Effects of mass media on body image / Scarlett Claudine S. Hernandez. by

Hernandez, Scarlett Claudine S

Material type:

Text; Format: print

Publication details: Las Piñas City, Philippines : Southville International School and Colleges, 2007

Availability: Items available for reference: Luxembourg Library: Not for loan (1)Call number: PGS HF 5827.85.B63 .H557 2007.

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96.

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Influence of television advertisements on consumerism / Christiane Amelie Julienne P. Mayo. by

Mayo, Christiane Amelie Julienne P

Material type:

Text; Format: print

Publication details: Las Piñas City, Philippines : Southville International School and Colleges, 2008

Availability: Items available for reference: Luxembourg Library: Not for loan (1)Call number: PGS HF 5415.32 .M473 2008.

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97.

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The Qualities of product endorsers on high school students / Paolo Thomas G. Dimagiba. by

Dimagiba, Paolo Thomas G

Material type:

Text; Format: print

Publication details: Las Piñas City, Philippines : Southville International School and Colleges, 2009

Availability: Items available for reference: Luxembourg Library: Not for loan (1)Call number: PHS HF 5826.5 .D582 2009.

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98.

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Print media and the extent of consumerism / Chrizelle Denise B. Roxas. by

Roxas, Chrizelle Denise

Material type:

Text; Format: print

Publication details: Las Piñas City, Philippines : Southville International School and Colleges, 2011

Availability: Items available for reference: Luxembourg Library: Not for loan (1)Call number: PHS HM 1221 .R81 2011.

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99.

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Advertising for people who don't like advertising / Kesselskramer. by

Kesselskramer

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London : Laurence King Pub., c2012

Availability: Items available for loan: College Library (1)Call number: HF 5823 .K484 2012.

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100.

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Global advertising, attitudes and audiences / Tony Wilson. by

Wilson, Tony

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York : Routledge, c2011

Availability: Items available for loan: College Library (1)Call number: HF 5823 .W52 2011.

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SOUTHVILLE LIBRARY