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Advertising age : the principles of advertising and marketing communication at work / Esther Thorson and Margaret Duffy.

By:
  • Thorson, Esther
Material type: TextPublication details: Ohio : South-Western Cengage Learning, c2012.Edition: 1st edDescription: 176 p. : ill. ; 26 cmISBN:
  • 9781111970468
Subject(s):
  • Advertising -- United States
LOC classification:
  • HF 5813.U6 .T398 2012
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  • Holdings ( 1 )
  • Title notes ( 2 )
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books College Library Reserve Section HF 5813.U6 .T398 2012 (Browse shelf(Opens below)) Available C17862

College Library

Includes index.

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Advertising age :

APA

Thorson E., . (2012). Advertising age. Ohio: South-Western Cengage Learning.

Chicago

Thorson Esther, . 2012. Advertising age. Ohio: South-Western Cengage Learning.

Harvard

Thorson E., . (2012). Advertising age. Ohio: South-Western Cengage Learning.

MLA

Thorson Esther, . Advertising age. Ohio: South-Western Cengage Learning. 2012.

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