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  2. MARC view: Why customers really buy :
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Why customers really buy : (Record no. 24835)

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MARC details
000 -LEADER
fixed length control field 00647nam a2200205 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140310183543.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110928s19uu xx 00 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 139781601630414
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415
Item number .G66 2009
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Goodman, Linda
245 ## - TITLE STATEMENT
Title Why customers really buy :
Remainder of title uncovering the emotional triggers that drive sales. /
Statement of responsibility, etc Linda Goodman.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Franklin Lakes, NJ :
Name of publisher, distributor, etc Career Press,
Date of publication, distribution, etc 2009.
300 ## - PHYSICAL DESCRIPTION
Extent 256 p. :
Other physical details ill. ;
Dimensions 18 cm.
500 ## - GENERAL NOTE
General note Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer behavior.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Psychology aspects.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Helin, Michelle
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Source of classification or shelving scheme Library of Congress Classification
Call number prefix Foreign
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
    Library of Congress Classification   College Library College Library General Circulation Section 01/08/2014 Donation 1 46 HF 5415 .G66 2009 C13536 05/15/2018 01/19/2017 1 01/08/2014 Books

Why customers really buy :

APA

Goodman L., Helin M., . (2009). Why customers really buy. Franklin Lakes, NJ: Career Press.

Chicago

Goodman Linda, Helin Michelle, . 2009. Why customers really buy. Franklin Lakes, NJ: Career Press.

Harvard

Goodman L., Helin M., . (2009). Why customers really buy. Franklin Lakes, NJ: Career Press.

MLA

Goodman Linda, Helin Michelle, . Why customers really buy. Franklin Lakes, NJ: Career Press. 2009.

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SOUTHVILLE LIBRARY

Southville International School and Colleges Library

1281 Tropical Ave. Cor. Luxembourg St., BF Homes International, Las Pinas City

Tel. No. 8256374 / 252358 Loc. 117/146

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