Total integrated marketing : breaking the bounds of the function / James Mac Hulbert, Noel Capon, Nigel F. Piercy.
Material type:
TextPublication details: New York : Free Press, 2003.Description: xii, 356 pages ; 24 cmISBN: - 0684848678
- 658.8
- HF 5415 .H865 2003
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Southville International School Affiliated with Foreign Universities Library Southville Foreign University Section | HF 5415 .H865 2003 (Browse shelf(Opens below)) | Available | SFU1900 |
Includes index.
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