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  2. MARC view: Total integrated marketing :
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Total integrated marketing : (Record no. 283871)

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MARC details
000 -LEADER
fixed length control field 01305cam a22003374a 4500
001 - CONTROL NUMBER
control field 13044029
003 - CONTROL NUMBER IDENTIFIER
control field PILC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20150506164505.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 021230s2003 nyua 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2002045586
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0684848678
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415
Item number .H865 2003
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hulbert, James M.
245 10 - TITLE STATEMENT
Title Total integrated marketing :
Remainder of title breaking the bounds of the function /
Statement of responsibility, etc James Mac Hulbert, Noel Capon, Nigel F. Piercy.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc Free Press,
Date of publication, distribution, etc 2003.
300 ## - PHYSICAL DESCRIPTION
Extent xii, 356 pages ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Capon, Noel.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Piercy, Nigel.
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Contributor biographical information
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/bios/simon051/2002045586.html">http://www.loc.gov/catdir/bios/simon051/2002045586.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/description/simon052/2002045586.html">http://www.loc.gov/catdir/description/simon052/2002045586.html</a>
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Sample text
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0641/2002045586-s.html">http://www.loc.gov/catdir/enhancements/fy0641/2002045586-s.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Home library Current library Shelving location Date acquired Source of acquisition Sub Shelving location Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification   Southville International School Affiliated with Foreign Universities Library Southville International School Affiliated with Foreign Universities Library Southville Foreign University Section 05/06/2015 Donation     HF 5415 .H865 2003 SFU1900 05/15/2018 05/06/2015 Books

Total integrated marketing :

APA

Hulbert J. M., Capon N. & Piercy N. (2003). Total integrated marketing. New York: Free Press.

Chicago

Hulbert James M, Capon Noel and Piercy Nigel. 2003. Total integrated marketing. New York: Free Press.

Harvard

Hulbert J. M., Capon N. and Piercy N. (2003). Total integrated marketing. New York: Free Press.

MLA

Hulbert James M, Capon Noel and Piercy Nigel. Total integrated marketing. New York: Free Press. 2003.

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SOUTHVILLE LIBRARY

Southville International School and Colleges Library

1281 Tropical Ave. Cor. Luxembourg St., BF Homes International, Las Pinas City

Tel. No. 8256374 / 252358 Loc. 117/146

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