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  2. Details for: Advertising and promotion :
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Advertising and promotion : An integrated marketing communication perspective / George E. Belch and Michael A. Belch

By:
  • Belch, George E
Contributor(s):
  • Belch, Michael A
Material type: TextPublication details: New York : McGraw-Hill Companies, Inc, 2001.Edition: 8th edDescription: 800 pages : illustration ; 25 cmISBN:
  • 9780071235037
Subject(s):
  • Advertising
  • Sales promotion
  • Communication - Marketing
DDC classification:
  • G 659.1  B41 2001
LOC classification:
  • HF 5823  .B387 2004
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  • Holdings ( 3 )
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Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books Southville International School Affiliated with Foreign Universities Library Southville Foreign University Section HF 5823 .B387 2004 (Browse shelf(Opens below)) 1 In transit from College Library to Southville International School Affiliated with Foreign Universities Library since 09/04/2017 SFU1473
Books Southville International School Affiliated with Foreign Universities Library Southville Foreign University Section HF 5823 .B387 2001 (Browse shelf(Opens below)) 1 Available SFU1526
Books Southville International School Affiliated with Foreign Universities Library Southville Foreign University Section HF 5823 .B387 2004 (Browse shelf(Opens below)) 1 Available SFU0886

Southville International School Affiliated with Foreign Universities Library

Southville International School Affiliated with Foreign Universities Library

Southville International School Affiliated with Foreign Universities Library

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Advertising and promotion :

APA

Belch G. E., Belch M. A., . (2001). Advertising and promotion. New York: McGraw-Hill Companies, Inc.

Chicago

Belch George E, Belch Michael A, . 2001. Advertising and promotion. New York: McGraw-Hill Companies, Inc.

Harvard

Belch G. E., Belch M. A., . (2001). Advertising and promotion. New York: McGraw-Hill Companies, Inc.

MLA

Belch George E, Belch Michael A, . Advertising and promotion. New York: McGraw-Hill Companies, Inc. 2001.

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SOUTHVILLE LIBRARY

Southville International School and Colleges Library

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