Strategic marketing management : a business process approach / Luiz Moutinho & Geoff Southern.
Material type:
TextPublication details: Australia : Cengage Learning, 2010.Description: 490 pages : illustrations ; 27 cmISBN: - 9781844800001
- G 155.A1 .M934 2010
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College Library General Circulation Section | G 155.A1 .M934 2010 (Browse shelf(Opens below)) | 1 | Available | C11493 |
Includes index.
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