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  2. Details for: Marketing leadership in hospitality :
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Marketing leadership in hospitality : foundations and practices / Robert C. Lewis ... [et,al.]

By:
  • Lewis, Robert C, 1930-
Contributor(s):
  • Chambers, Richard E. (Richard Everett), 1956-
  • Chacko, Harsha E
Material type: TextPublication details: New York : Van Nostrand Reinhold, 1989.Description: 844 pages : ill., maps ; 26 cmISBN:
  • 0442205317
Subject(s):
  • Hospitality industry -- Marketing
DDC classification:
  • G 647.94  L58 1989
LOC classification:
  • TX 911.3.M3 .L49 1989
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  • Holdings ( 1 )
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Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books Southville International School Affiliated with Foreign Universities Library Southville Foreign University Section TX 911.3.M3 .L49 1989 (Browse shelf(Opens below)) 1 Available SFU1615

Southville International School Affiliated with Foreign Universities Library

Includes bibliographical references and index.

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  • 1 Guidance and counselling /
  • 2 Professional Development and Career Planning
    by Mratinkovic, Aleksandar.
  • 3 Human Resource Planning and Resourcing
    by Mratinkovic, Aleksandar.
  • 4 Purchasing & Supply Chain Mnagement
    by Mratinkovic, Aleksandar.
  • 5 Digital Marketing
    by Mratinkovic, Aleksandar.
  • 6 Business Analytics for Human Resources
    by Mratinkovic, Aleksandar.
  • 7 Computer systems servicing :
  • 8 Social media and internet for trainers /
  • 9 Culinary arts and hospitality /
  • 10 Theory, practice and techniques in front office management /
  • 11 Theory, practice and techniques in housekeeping /
  • 12 Illustrated handbook of food hygiene & quality management /
  • 13 Housekeeping and laundry operations /
  • 14 Housekeeping in hospitality operations /
  • 15 Advanced database management systems /
  • 16 Hotel sales and revenue management /
  • 17 Guest service in the hospitality industry /
  • 18 Hospitality e-marketing /
  • 19 Computers for hotel management /
  • 20 Theory, practice and techniques in java programming /
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Marketing leadership in hospitality :

APA

Lewis R. C., Chambers R. E. & Chacko H. E. (1989). Marketing leadership in hospitality. New York: Van Nostrand Reinhold.

Chicago

Lewis Robert C, Chambers Richard E and Chacko Harsha E. 1989. Marketing leadership in hospitality. New York: Van Nostrand Reinhold.

Harvard

Lewis R. C., Chambers R. E. and Chacko H. E. (1989). Marketing leadership in hospitality. New York: Van Nostrand Reinhold.

MLA

Lewis Robert C, Chambers Richard E and Chacko Harsha E. Marketing leadership in hospitality. New York: Van Nostrand Reinhold. 1989.

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