Essentials of marketing : a global managerial approach / E. Jerome McCarthy.
Material type:
TextPublication details: USA : E. Jerome mcCarthy and Associates, Inc., 1994.Description: 552 p. : ill. col. ; 27 cmSubject(s): LOC classification: - HF 5415 .M378 1994
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College Library General Circulation Section | HF 5415 .M378 1994 (Browse shelf(Opens below)) | 1 | Available | C0635 |
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