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  2. Details for: Strategic management in the media
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Strategic management in the media theory of practice Lucy Kung

By:
  • Kung, Lucy
Material type: TextPublication details: London Sage 2024Edition: Third editionDescription: xvi, 262 pages ; 25cmISBN:
  • 978-1-52977-369-9
Subject(s):
  • Mass media—Management
  • Mass media—Economic aspects
  • Mass media—Ownership
  • Strategic planning
LOC classification:
  • P 96 .K96 2024
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  • Holdings ( 1 )
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books College Library Reserve Section P 96 .K96 2024 (Browse shelf(Opens below)) Available C24183

College Library

Includes bibliographical references and index.

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Strategic management in the media

APA

Kung L., . (2024). Strategic management in the media. London: Sage.

Chicago

Kung Lucy, . 2024. Strategic management in the media. London: Sage.

Harvard

Kung L., . (2024). Strategic management in the media. London: Sage.

MLA

Kung Lucy, . Strategic management in the media. London: Sage. 2024.

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