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  2. MARC view: Strategic management in the media
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Strategic management in the media (Record no. 367039)

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MARC details
000 -LEADER
fixed length control field 00689nam a22002297a 4500
003 - CONTROL NUMBER IDENTIFIER
control field 0
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250121143127.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250121b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-1-52977-369-9
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number P 96
Item number .K96 2024
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kung, Lucy
245 ## - TITLE STATEMENT
Title Strategic management in the media
Remainder of title theory of practice
Statement of responsibility, etc Lucy Kung
250 ## - EDITION STATEMENT
Edition statement Third edition
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London
Name of publisher, distributor, etc Sage
Date of publication, distribution, etc 2024
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 262 pages ;
Dimensions 25cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Mass media—Management.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Mass media—Economic aspects.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Mass media—Ownership.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Strategic planning.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Home library Current library Shelving location Date acquired Source of acquisition Sub Shelving location Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification   College Library College Library Reserve Section 01/21/2025 Library Fund     P 96 .K96 2024 C24183 01/21/2025 01/21/2025 Books

Strategic management in the media

APA

Kung L., . (2024). Strategic management in the media. London: Sage.

Chicago

Kung Lucy, . 2024. Strategic management in the media. London: Sage.

Harvard

Kung L., . (2024). Strategic management in the media. London: Sage.

MLA

Kung Lucy, . Strategic management in the media. London: Sage. 2024.

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SOUTHVILLE LIBRARY

Southville International School and Colleges Library

1281 Tropical Ave. Cor. Luxembourg St., BF Homes International, Las Pinas City

Tel. No. 8256374 / 252358 Loc. 117/146

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