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  2. Details for: Emerging trends, threats and opportunities in International marketing :
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Emerging trends, threats and opportunities in International marketing : what executives need to know / Michael R Czinkota, Ilkka A Ronkainen, Masaaki Kotabe.

By:
  • Czinkota, Michael R
Contributor(s):
  • Ronkainen, Ilkka A
  • Kotabe, Masaaki
Material type: TextPublication details: [New York, N.Y.] (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2009.Description: xxi, 378 pISBN:
  • 9781606490358
Subject(s):
  • Export marketing
  • BUSINESS & ECONOMICS / International / Marketing
  • Globalization
LOC classification:
  • HF 5415.A2  .C998 2010
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  • Holdings ( 1 )
  • Title notes ( 2 )
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books College Library General Circulation Section HF 5415.A2 .C998 2010 (Browse shelf(Opens below)) 1 Available C17138

College Library

Includes Index.

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Emerging trends, threats and opportunities in International marketing :

APA

Czinkota M. R., Ronkainen I. A. & Kotabe M. (2009). Emerging trends, threats and opportunities in International marketing. [New York, N.Y.] (222 East 46th Street, New York, NY 10017): Business Expert Press.

Chicago

Czinkota Michael R, Ronkainen Ilkka A and Kotabe Masaaki. 2009. Emerging trends, threats and opportunities in International marketing. [New York, N.Y.] (222 East 46th Street, New York, NY 10017): Business Expert Press.

Harvard

Czinkota M. R., Ronkainen I. A. and Kotabe M. (2009). Emerging trends, threats and opportunities in International marketing. [New York, N.Y.] (222 East 46th Street, New York, NY 10017): Business Expert Press.

MLA

Czinkota Michael R, Ronkainen Ilkka A and Kotabe Masaaki. Emerging trends, threats and opportunities in International marketing. [New York, N.Y.] (222 East 46th Street, New York, NY 10017): Business Expert Press. 2009.

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