Services marketing : people, technology, strategy / Christopher Lovelock, JOchen Wirtz.
Material type:
TextPublication details: U.S.A : Pearson Prentice Hall, 2004.Edition: 5th edDescription: xviii, 652 p. ; 27 cmISBN: - 0131268465
- HF 5415.122 .L68 2004
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College Library General Circulation Section | HF 5415.122 .L68 2004 (Browse shelf(Opens below)) | 1 | Available | C6301 |
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