Consumer behavior and marketing strategy / J. Paul Peter.
Material type:
TextPublication details: New York : McGraw-Hill Irwin, c2010.Description: 554 p. : ill. ; 27 cmSubject(s): LOC classification: - HF 5415.3 .P468 2010
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College Library General Circulation Section | HF 5415.3 .P441 2010 (Browse shelf(Opens below)) | Available | C15243 |
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