Marketing for hospitality and tourism / Philip Kotler, John Bowen, James Makens.
Material type:
TextPublication details: Upper Saddle River, NJ : Prentice Hall, 2003.Edition: 3rd edDescription: 893 pages : col. illustrations ; 26 cmISBN: - 9812470522
- HSF 647.940688 K84 2003
- TX 911.3.M3 .K87 2003
Includes glossary and index.
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