Marketing communications / (Record no. 366141)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00568nam a22002057a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | 0 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240822095945.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240822b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-1-5264-4689-3 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.123 |
| Item number | .Eg28 2020 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Egan, John. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing communications / |
| Statement of responsibility, etc | John Egan |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | London : |
| Name of publisher, distributor, etc | Sage Publications Ltd, |
| Date of publication, distribution, etc | c2020. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xi, 398 p. : |
| Other physical details | col. ill.; |
| Dimensions | 25 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Communication in marketing. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Luxembourg Library | Luxembourg Library | Teachers Reference Section | 08/22/2024 | Library Fund | HF 5415.123 .Eg28 2020 | 21186 | 08/22/2024 | 1 | 08/22/2024 | Books |