Marketing communications /
Egan, John.
Marketing communications / John Egan - 3rd ed. - London : Sage Publications Ltd, c2020. - xi, 398 p. : col. ill.; 25 cm.
Includes index.
978-1-5264-4689-3
Communication in marketing.
Advertising.
HF 5415.123 / .Eg28 2020
Marketing communications / John Egan - 3rd ed. - London : Sage Publications Ltd, c2020. - xi, 398 p. : col. ill.; 25 cm.
Includes index.
978-1-5264-4689-3
Communication in marketing.
Advertising.
HF 5415.123 / .Eg28 2020