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  2. MARC view: Mass media research :
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Mass media research : (Record no. 25145)

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MARC details
000 -LEADER
fixed length control field 00761nam a2200241 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140310183604.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120614s19uu xx 00 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1439083924
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number P 91.3
Item number .W47 2011
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Wimmer, Roger D.
245 ## - TITLE STATEMENT
Title Mass media research :
Remainder of title an introduction /
Statement of responsibility, etc Roger D. Wimmer and Joseph R. Dominick.
250 ## - EDITION STATEMENT
Edition statement 9th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Canada :
Name of publisher, distributor, etc Wadsworth, Cengage Learning,
Date of publication, distribution, etc 2011.
300 ## - PHYSICAL DESCRIPTION
Extent 464 p. :
Other physical details ill. (some col.) ;
Dimensions 24 cm.
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Wadsworth series in mass communication and journalism
500 ## - GENERAL NOTE
General note Includes index
521 ## - TARGET AUDIENCE NOTE
Target audience note
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Media theory
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Mass media
General subdivision Research
-- Methodology
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Dominick, Joseph R.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Source of classification or shelving scheme Library of Congress Classification
Call number prefix Foreign
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification   College Library College Library General Circulation Section 06/14/2012 Donation   P 91.3 .W47 2011 C14507 05/15/2018 1 03/10/2014 Books

Mass media research :

APA

Wimmer R. D., Dominick J. R., . (2011). Mass media research. Canada: Wadsworth, Cengage Learning.

Chicago

Wimmer Roger D, Dominick Joseph R, . 2011. Mass media research. Canada: Wadsworth, Cengage Learning.

Harvard

Wimmer R. D., Dominick J. R., . (2011). Mass media research. Canada: Wadsworth, Cengage Learning.

MLA

Wimmer Roger D, Dominick Joseph R, . Mass media research. Canada: Wadsworth, Cengage Learning. 2011.

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SOUTHVILLE LIBRARY

Southville International School and Colleges Library

1281 Tropical Ave. Cor. Luxembourg St., BF Homes International, Las Pinas City

Tel. No. 8256374 / 252358 Loc. 117/146

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