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Marketing planning by design : (Record no. 24115)

MARC details
000 -LEADER
fixed length control field	00586nam a2200193 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20140310183508.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	101015s19uu xx 00 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780470721674
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF 5415.13
Item number	.St8789 2008
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Strauss, Ralf E.
245 ## - TITLE STATEMENT
Title	Marketing planning by design :
Remainder of title	systematic planning for successful marketing strategy.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	England :
Name of publisher, distributor, etc	John Wiley & Sons,
Date of publication, distribution, etc	2008.
300 ## - PHYSICAL DESCRIPTION
Extent	350 p. :
Other physical details	ill. ;
Dimensions	26 cm.
521 ## - TARGET AUDIENCE NOTE
Target audience note
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Marketing
General subdivision	Management.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Strategic planning.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Books
Source of classification or shelving scheme	Library of Congress Classification
Call number prefix	Foreign

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Home library	Current library	Shelving location	Date acquired	Source of acquisition	Total Checkouts	Full call number	Barcode	Date last seen	Copy number	Price effective from	Koha item type
		Library of Congress Classification		College Library	College Library	General Circulation Section	01/21/2014	Donation		HF 5415.13 .St8789 2008	C11496	05/15/2018	1	01/21/2014	Books

SOUTHVILLE LIBRARY