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  2. MARC view: Marketing for hospitality and tourism /
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Marketing for hospitality and tourism / (Record no. 23849)

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MARC details
000 -LEADER
fixed length control field 00767nam a2200265 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140310183500.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100111s19uu xx 00 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 13:978-0-13-245313-4
Terms of availability 9789810697501
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number TX 911.3.M3
Item number .K68 2010
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 ## - TITLE STATEMENT
Title Marketing for hospitality and tourism /
Statement of responsibility, etc Philip Kotler, John T. Bowen, James C. Makens.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc Pearson Education Inc,
Date of publication, distribution, etc 2010.
300 ## - PHYSICAL DESCRIPTION
Extent 683 p. :
Other physical details ill.;
Dimensions 29 cm.
521 ## - TARGET AUDIENCE NOTE
Target audience note
546 ## - LANGUAGE NOTE
Language note 3
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Hospitality industry
General subdivision Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Tourism
General subdivision Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Bowen, John T.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Makens, James C.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Source of classification or shelving scheme Library of Congress Classification
Call number prefix Foreign
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification   College Library College Library General Circulation Section 10/05/2012     TX 911.3.M3 .K68 2010 C16280 05/15/2018 1 10/18/2013 Books
    Library of Congress Classification   College Library College Library General Circulation Section 10/25/2013     TX 911.3.M3 .K68 2010 C13330 05/15/2018 2 10/25/2013 Books
    Library of Congress Classification   College Library College Library General Circulation Section 10/25/2013     TX 911.3.M3 .K68 2010 C16279 05/15/2018 3 10/25/2013 Books

Marketing for hospitality and tourism /

APA

Kotler P., Bowen J. T. & Makens J. C. (2010). Marketing for hospitality and tourism. Boston: Pearson Education Inc.

Chicago

Kotler Philip, Bowen John T and Makens James C. 2010. Marketing for hospitality and tourism. Boston: Pearson Education Inc.

Harvard

Kotler P., Bowen J. T. and Makens J. C. (2010). Marketing for hospitality and tourism. Boston: Pearson Education Inc.

MLA

Kotler Philip, Bowen John T and Makens James C. Marketing for hospitality and tourism. Boston: Pearson Education Inc. 2010.

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SOUTHVILLE LIBRARY

Southville International School and Colleges Library

1281 Tropical Ave. Cor. Luxembourg St., BF Homes International, Las Pinas City

Tel. No. 8256374 / 252358 Loc. 117/146

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