Promotion : (Record no. 19375)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00523nam a2200193 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20140310183140.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 020820s19uu xx 00 eng d |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415 |
| Item number | .D64 1989 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Dommermuth William P. |
| 245 ## - TITLE STATEMENT | |
| Title | Promotion : |
| Remainder of title | analysis creativity and strategy / |
| Statement of responsibility, etc | William P. Dommermuth. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 581 p. : |
| Other physical details | ill. ; |
| Dimensions | 26 cm. |
| 521 ## - TARGET AUDIENCE NOTE | |
| Target audience note | |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Consumers |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Sales promotion |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Source of classification or shelving scheme | Library of Congress Classification |
| Call number prefix | Foreign |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Archives | Archives | 01/21/2014 | Donation | HF 5415 .D64 1989 | C0245 | 05/15/2018 | 1 | 01/21/2014 | Books |