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  2. MARC view: Marketing strategy /
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Marketing strategy / (Record no. 14572)

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MARC details
000 -LEADER
fixed length control field 00721nam a2200229 a 4500
003 - CONTROL NUMBER IDENTIFIER
control field PILC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20150112093436.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100720s19uu xx 00 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0030321034
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.13
Item number .M345 2002
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number MkSF 658.802
Item number F37 2002
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ferrell, O.C.
9 (RLIN) 16168
245 ## - TITLE STATEMENT
Title Marketing strategy /
Remainder of title O.C. Ferrell, Michael D. Hartline, George H. Lucas, Jr.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Mason, Ohio :
Name of publisher, distributor, etc South-Western, Thomson Learning,
Date of publication, distribution, etc 2002.
300 ## - PHYSICAL DESCRIPTION
Extent 469 pages :
Other physical details illustration ;
Dimensions 25 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing strategy
9 (RLIN) 16169
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
9 (RLIN) 10615
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Hartline, Michael D.
9 (RLIN) 16170
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Lucas, George H.
9 (RLIN) 16171
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification   Southville International School Affiliated with Foreign Universities Library Southville International School Affiliated with Foreign Universities Library Southville Foreign University Section 09/02/2013   HF 5415.13 .M345 2002 SFU0790 05/15/2018 1 09/02/2013 Books

Marketing strategy /

APA

Ferrell O., Hartline M. D. & Lucas G. H. (2002). Marketing strategy. Mason, Ohio: South-Western, Thomson Learning.

Chicago

Ferrell O.C, Hartline Michael D and Lucas George H. 2002. Marketing strategy. Mason, Ohio: South-Western, Thomson Learning.

Harvard

Ferrell O., Hartline M. D. and Lucas G. H. (2002). Marketing strategy. Mason, Ohio: South-Western, Thomson Learning.

MLA

Ferrell O.C, Hartline Michael D and Lucas George H. Marketing strategy. Mason, Ohio: South-Western, Thomson Learning. 2002.

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SOUTHVILLE LIBRARY

Southville International School and Colleges Library

1281 Tropical Ave. Cor. Luxembourg St., BF Homes International, Las Pinas City

Tel. No. 8256374 / 252358 Loc. 117/146

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