The fundamentals of advertising / (Record no. 14205)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00930nam a2200313 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 03509619 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | PILC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20150112093426.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 970407s1985 enkaf b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0750602503 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | CUA000089277 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | CUHK |
| Transcribing agency | CUHK |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5821 |
| Item number | .W744 1998 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | AdSF 659.1 |
| Item number | W68 1985 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Wilmshurst, John. |
| 9 (RLIN) | 733 |
| 245 14 - TITLE STATEMENT | |
| Title | The fundamentals of advertising / |
| Statement of responsibility, etc | John Wilmshurst. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | London : |
| Name of publisher, distributor, etc | Butterworth Heinemann, |
| Date of publication, distribution, etc | 1998. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 267 pages : |
| Other physical details | illustration ; |
| Dimensions | 23 cm. |
| 490 1# - SERIES STATEMENT | |
| Series statement | The marketing series, student. |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references and index. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising. |
| 9 (RLIN) | 734 |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | Marketing series (London, England). |
| Name of part/section of a work | Student. |
| 9 (RLIN) | 735 |
| 910 ## - USER-OPTION DATA (OCLC) | |
| User-option data | 970409/w/o;ckc |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| 949 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| a | ul |
| b | 003509619 |
| g | 1 |
| t | 8 |
| 949 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| a | ul |
| b | 003509620 |
| g | 2 |
| t | 8 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Southville International School Affiliated with Foreign Universities Library | Southville International School Affiliated with Foreign Universities Library | Southville Foreign University Section | 07/08/2013 | HF 5821 .W744 1998 | SFU0890 | 05/15/2018 | 1 | 07/08/2013 | Books |