Normal view MARC view ISBD view

Essentials of marketing analytics /

Hair, Joseph Jr. F.,

Essentials of marketing analytics / Joseph F. Hair Jr., Dana E. Harrison, and Haya Ajjan. - 2024 release - New York, NY : McGraw Hill LLC, 2024. - xviii, 473 pages : colored illustrations ; 26 cm.

Includes bibliographical references and index.

ISBN: 978-1-266-93162-8

Subjects--Topical Terms:
Marketing--Data processing.
Marketing--Statistical methods.
Business analytics.

LC Class. No.: HF 5415.127 / .H35 2024

Place hold
Print
Cite
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

Essentials of marketing analytics /

SOUTHVILLE LIBRARY