Global meetings and exhibitions /
Krugman, Carol. 1948-
Global meetings and exhibitions / Carol Krugman, Rudy R. Wright. - Hoboken, N.J. : John Wiley & Sons, 2007. - xxiii, 263 p. : ill. ; 25 cm. - The Wiley event management series .
Includes bibliographical references and index.
Fundamentals of meetings, conventions, and exhibitions -- Decision factors -- Destination assessment -- Organizing and hosting international events -- Managing currency and finances -- Program planning and development -- Cultural consideration -- Marketing the event -- International contracts and legalities -- Implementing the meeting plan -- Exhibiting abroad -- On-site operations -- Preparing for travel abroad -- Safety and security -- Event technology.
0471699403 (cloth) 9780471699408 (cloth)
2006010268
Congresses and conventions--Planning--Handbooks, manuals, etc.
Meetings--Planning--Handbooks, manuals, etc.
Exhibitions--Planning--Handbooks, manuals, etc.
International relations--Miscellanea.
AS 6 / .K795 2007
Global meetings and exhibitions / Carol Krugman, Rudy R. Wright. - Hoboken, N.J. : John Wiley & Sons, 2007. - xxiii, 263 p. : ill. ; 25 cm. - The Wiley event management series .
Includes bibliographical references and index.
Fundamentals of meetings, conventions, and exhibitions -- Decision factors -- Destination assessment -- Organizing and hosting international events -- Managing currency and finances -- Program planning and development -- Cultural consideration -- Marketing the event -- International contracts and legalities -- Implementing the meeting plan -- Exhibiting abroad -- On-site operations -- Preparing for travel abroad -- Safety and security -- Event technology.
0471699403 (cloth) 9780471699408 (cloth)
2006010268
Congresses and conventions--Planning--Handbooks, manuals, etc.
Meetings--Planning--Handbooks, manuals, etc.
Exhibitions--Planning--Handbooks, manuals, etc.
International relations--Miscellanea.
AS 6 / .K795 2007