Total global strategy / George S. Yip, G. Tomas M. Hult.
Material type:
TextPublication details: Boston, United States : Pearson, 2012.Edition: 3rd ed. International edDescription: xxiii, 295 p. : ill. ; 24 cmISBN: - 9780132374729
- HD 62.4 .Y565 2012
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College Library Reserve Section | HD 62.4 .Y565 2012 (Browse shelf(Opens below)) | 1 | Available | C15289 |
Earlier ed. published as: Total global strategy II : updated for the internet and service era / George S. Yip. c2003. Includes bibliographical references and index
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