| 000 | 00926nam a2200253 a 4500 | ||
|---|---|---|---|
| 005 | 20140311163043.0 | ||
| 008 | 120830s19uu xx 00 eng d | ||
| 020 | _a9780132374729 | ||
| 050 |
_aHD 62.4 _b.Y565 2012 |
||
| 100 | _aYip, George S. | ||
| 245 |
_aTotal global strategy / _cGeorge S. Yip, G. Tomas M. Hult. |
||
| 250 | _a3rd ed. International ed. | ||
| 260 |
_aBoston, United States : _bPearson, _c2012. |
||
| 300 |
_axxiii, 295 p. : _bill. ; _c24 cm. |
||
| 500 | _aEarlier ed. published as: Total global strategy II : updated for the internet and service era / George S. Yip. c2003. Includes bibliographical references and index | ||
| 521 | _aBSBA | ||
| 650 |
_aInternational business enterprises _xManagement |
||
| 650 | _aStrategic planning | ||
| 650 | _aInternational trade | ||
| 650 | _aInternational economic relations | ||
| 700 | _aHult, G. Tomas M. | ||
| 942 |
_cBK _2lcc _kFOR |
||
| 999 |
_c39768 _d39768 |
||