| 000 | 00615nam a2200217 a 4500 | ||
|---|---|---|---|
| 005 | 20140311163027.0 | ||
| 008 | 081006s19uu xx 00 eng d | ||
| 020 | _a9780071265843 | ||
| 050 |
_aHF 5415 _b.B368 2007 |
||
| 100 | _aBearden, William O. | ||
| 245 |
_aMarketing : _bprinciples and perspectives. / _cWilliam O. Bearden |
||
| 250 | _a5th ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill, _c2007. |
||
| 300 |
_a588 p. : _bill. ; _c26 cm. |
||
| 521 | _aBSBA | ||
| 650 |
_aMarketing _xUnited States. |
||
| 700 | _aIngram, Thomas N. | ||
| 700 | _aLaForge, Raymond W. | ||
| 942 |
_cBK _2lcc _kFOR |
||
| 999 |
_c39567 _d39567 |
||