000 00678nam a22002057a 4500
003 0
005 20250923135554.0
008 250923b xxu||||| |||| 00| 0 eng d
020 _a978-1-77956-294-4
050 _aHF 5415.126
_b.G56 2025
245 _aGlobal marketing management /
_cedited by Roberto Castaneda Sarabia.
260 _aBurlington, ON :
_bToronto Academic Press,
_c2025.
300 _a264 pages :
_billustrations ;
_c26 cm.
504 _aIncludes bibliographical references and index.
650 _aInternational marketing.
650 _aExport marketing.
650 _aGlobalization
_xEconomic aspects.
650 _aMarketing
_xManagement.
942 _2lcc
_cBK
999 _c368083
_d368083