| 000 | 00755nam a22002177a 4500 | ||
|---|---|---|---|
| 003 | 0 | ||
| 005 | 20250915154229.0 | ||
| 008 | 250915b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a978-1-03-255780-9 | ||
| 050 |
_aHF 5415.127 _b.H33 2025 |
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| 100 |
_aHackley, Chris, _eauthor. |
||
| 245 |
_aQualitative research in marketing and management : _bdoing interpretive research projects / _cChris Hackley. |
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| 250 | _aThird edition. | ||
| 260 |
_aNew York, NY : _bRoutledge, _c2025. |
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| 300 |
_aviii, 304 pages : _billustrations ; _c24 cm. |
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| 504 | _aIncludes bibliographical references and index. | ||
| 650 |
_aMarketing research _xMethodology. |
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| 650 | _aQualitative research. | ||
| 650 |
_aManagement _xResearch _vMethodology. |
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| 942 |
_2lcc _cBK |
||
| 999 |
_c367961 _d367961 |
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