| 000 | 00780nam a22002177a 4500 | ||
|---|---|---|---|
| 003 | 0 | ||
| 005 | 20250407112625.0 | ||
| 008 | 250404b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a978-621-427-169-6 | ||
| 050 |
_aHF 5415.13 _b.Ab23 2024 |
||
| 100 | _aAbante, Marmelo V. | ||
| 245 |
_aAdvanced marketing management _cMarmelo V. Abante and Melchor S. Julianes |
||
| 260 |
_aIntramuros, Manila _bUnlimited Books Library Services & Publishing, Inc. _c2024 |
||
| 300 |
_axiv, 254 pages; _c25cm. |
||
| 504 | _aIncludes bibliographical references. | ||
| 650 | _aMarketing management -- Strategic marketing. | ||
| 650 | _aBusiness planning -- Consumer behavior. | ||
| 650 | _aMarket segmentation -- Marketing strategy. | ||
| 700 | _aJulianes, Melchor S. | ||
| 942 |
_2lcc _cBK |
||
| 999 |
_c367371 _d367371 |
||