000 00676nam a22002177a 4500
003 0
005 20231017144139.0
008 231017b xxu||||| |||| 00| 0 eng d
020 _a978-1-5297-7979-0
050 _aHF 6146
_b.T88 2024
100 _aTuten, Tracy L.
245 _aPrinciples of marketing for a digital age
_cTracy L. Tuten
250 _asecond edition
260 _aLondon
_bSAGE Publications, Ltd.
_cc2024.
300 _axxiii, 472 pages :
_bcol. ill. ;
_c26 cm.
504 _aIncludes bibliographical references and index.
650 _aInternet advertising.
650 _aSocial media.
650 _aOnline social networks.
942 _2lcc
_cBK
999 _c365523
_d365523