000			00498nam a2200145Ia 4500
008			200619s9999 xx 000 0 und d
020			_a978-981-0696-42-9
100			_aKotler, Philip
245			_cPhilip Kotler & Gary Armstrong.-- _aPrinciples of marketing _bGlobal edititon
250			_a14th ed.
260			_aSingapore: _bPearson Education South Asia Pte Ltd. _c2012
300			_axvi, 637 pages
500			_aIncludes appendices, references, glossary,credits and index.
650			_aMarketing
999			_c363731 _d363731