| 000 | 00598nam a2200181Ia 4500 | ||
|---|---|---|---|
| 008 | 190427s9999 xx 000 0 und d | ||
| 100 | _aKarpinska-Krakowiak, Malgorzata | ||
| 245 | 4 | _aThe effect of pranks in social media on brands/ | |
| 245 | _cMalgorzata Karpinska-Krakowiak and Artur Modlinski.-- | ||
| 260 | _bTaylor and Francis Group | ||
| 260 | _c2018 | ||
| 300 | _apages 282-290, 2018 | ||
| 440 |
_aJournal of Computer Inforamation System _v58(3) |
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| 650 | _aBrand effect | ||
| 650 | _aBranded pranks | ||
| 650 | _aComputer mediated communication | ||
| 650 | _aDisparagement humor | ||
| 999 |
_c361734 _d361734 |
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