000 00497nam a2200169Ia 4500
003 SISC
005 20181025142112.0
008 181023s9999 xx 000 0 und d
020 _a9781119345114
100 _aJutkowitz, Alexander.
245 _cAlexander Jutkowitz.--
_aThe Strategic storyteller :
_bcontent marketing in the age of the educated consumer /
260 _aUSA :
_bWiley
_c2017
300 _axii, 161 pages.
650 _aMarketing.
650 _aStorytelling.
942 _2lcc
_cBK
999 _c359351
_d359351