| 000 | 00681nam a2200241Ia 4500 | ||
|---|---|---|---|
| 008 | 180523s9999 xx 000 0 und d | ||
| 020 | _a978-981-4604-17-8 | ||
| 050 | _aMAIN TX 911.3 | ||
| 050 | _b.M3K68 2015 | ||
| 100 | _aKotler, Philip. | ||
| 245 | 0 | _aMarketing for hospitality and tourism / | |
| 245 | 0 | _cPhilip Kotler, John T. Bowen, James C. Makens. | |
| 250 | _a6th Edition | ||
| 260 | _aSingapore : | ||
| 260 | _bPearson Education South Asia, | ||
| 260 | _c2014 | ||
| 300 | _a630 pages : | ||
| 300 | _billustrations ; | ||
| 300 | _c28 cm. | ||
| 500 | _aIncludes index. | ||
| 650 | _aHospitality industry -- Marketing. | ||
| 650 | _xTourism -- Marketing. | ||
| 999 |
_c357795 _d357795 |
||