| 000 | 00664nam a2200241Ia 4500 | ||
|---|---|---|---|
| 008 | 180523s9999 xx 000 0 und d | ||
| 020 | _a81-85386-16-1 | ||
| 050 | _aMAIN HF 5415.2 | ||
| 050 | _b.B69 2004 | ||
| 100 | _aBoyd, Harper W., Jr. | ||
| 245 | 0 | _aMarketing research : | |
| 245 | 0 | _btext and cases / | |
| 245 | 0 | _cHarper W. Boyd, Jr., Ralph Westfall, Stanley F. Stasch. | |
| 250 | _a7th Edition | ||
| 260 | _aNew Delhi : | ||
| 260 | _bA.I.T.B.S. Publishers, | ||
| 260 | _c2004 | ||
| 300 | _a816 pages : | ||
| 300 | _c24 cm. | ||
| 500 | _aIncludes index. | ||
| 650 | _aMarketing research. | ||
| 650 | _xMarketing research -- Case studies. | ||
| 999 |
_c357078 _d357078 |
||