000			00777nam a2200313Ia 4500
008			170711s9999 xx 000 0 und d
020			_a8174463623
050			_a658.8
050			_bJ42 2009
100			_aJayachandran, S
245			_aMarketing management :
245			_btext and cases /
245			_cby Douglas S Jayachandran and Leonard J Parson.
260			_aNew Delhi :
260			_bExcel Books,
260			_c2009
300			_axi, 505 pages :
300			_billustrations ;
300			_c24cm.
500			_aIncludes index.
650			_aMarketing --
650			_aMarketing --
650			_aMarketing --
650			_xCase studies.
650			_xGestion.
650			_xManagement.
700			_aParson, Leonard J.
700			_aTitle.
999			_c339577 _d339577