| 000 | 00457nam a2200145Ia 4500 | ||
|---|---|---|---|
| 008 | 170224s9999 xx 000 0 und d | ||
| 100 | _aHongwei He | ||
| 245 | _aBrand identity and online self-customisation usefulness perception | ||
| 245 | _cHongwei He, Lloyd C. Harris, Weiyue Wang & Kamran Haider | ||
| 260 | _bJournal of Marketing Research | ||
| 260 | _c2016 | ||
| 300 | _a32:13-14, Pages: 1308-1332 | ||
| 500 | _aOctober | ||
| 650 | _xMarketing. | ||
| 999 |
_c315973 _d315973 |
||