000 00390nam a2200109Ia 4500
008 160909s9999 xx 000 0 und d
100 _aLo, Robert
245 _aMeasuring effectiveness of a culture change through a financial model perspective
260 _bPepperdine University.
_c2016
650 _aMARKETING MANAGEMENT
856 _uhttp://pqdtopen.proquest.com/doc/1807933796.html?FMT=ABS
999 _c304832
_d304832