| 000 | 02437cam a2200301 i 4500 | ||
|---|---|---|---|
| 003 | PILC | ||
| 005 | 20150807082630.0 | ||
| 008 | 130107s2014 nyua b 001 0 eng | ||
| 010 | _a2012049183 | ||
| 020 | _a9781259060809 | ||
| 020 | _a1259060802 | ||
| 040 |
_aDLC _beng _cDLC _erda _dDLC |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF 5721 _b.R46 2014 |
| 100 | 1 | _aRentz, Kathryn. | |
| 245 | 1 | 0 |
_aLesikar's business communication : _bconnecting in a digital world / _cKathryn Rentz, University of Cincinnati, Paula Lentz, University of Wisconsin-Eau Claire. |
| 246 | 3 | 0 | _aBusiness communication. |
| 250 | _a13th edition. | ||
| 260 |
_aNew York : _bMcGraw-Hill, _c2014. |
||
| 300 |
_axxxix, 679 pages : _billustrations ; _c29 cm. |
||
| 500 | _aIncludes bibliographical references and index. | ||
| 505 | 0 | _aIntroduction -- Understanding workplace communication -- Communicating across cultures -- Fundamentals of business writing -- Adapting your words to your readers -- Constructing clear sentences and paragraphs -- Writing for a positive effect -- Basic patterns of business messages -- Developing your writing process and choosing the best form -- Getting to the point in good-news and neutral messages -- Maintaining goodwill in bad-news messages -- Making your case with persuasive messages and proposals -- Conducting a winning job campaign -- Fundamentals of report writing -- Preparing informative and influential business reports -- Choosing the right type of report -- Conducting research for decision makers -- Using visuals to make your point -- Oral forms of business communication -- Communicating effectively in meetings and conversations -- Delivering oral reports and business speeches -- Elements of professionalism : technological proficiency and correctness -- Leveraging technology for better writing -- Conveying professionalism through correctness -- A Corrections for the self-administered diagnostic test of correctness -- B Physical presentation of letters, memos, and reports -- C General grading checklists: punctuation, grammar, numbers, spelling, proofreading technique, strategy, and formatting -- Special codes and checklists : messages and reports -- E documentation and the bibliography -- Photo credits -- Index. | |
| 650 | 0 | _aCommercial correspondence. | |
| 650 | 0 |
_aEnglish language _xBusiness English. |
|
| 650 | 0 | _aBusiness communication. | |
| 700 | 1 | _aLentz, Paula. | |
| 942 |
_2lcc _cBK _kFOR |
||
| 999 |
_c288370 _d288370 |
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