| 000 | 01029cam a22002894a 4500 | ||
|---|---|---|---|
| 001 | 1214377 | ||
| 003 | PILC | ||
| 005 | 20150610101045.0 | ||
| 008 | 990603s2000 njua b 001 0 eng | ||
| 010 | _a 99035215 | ||
| 020 | _a9780130127716 | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF 5415 _b.K87 2000 |
| 082 | 0 | 0 | _a658.8 |
| 100 | 1 |
_aArmstrong, Gary _q(Gary M.) |
|
| 245 | 1 | 0 |
_aMarketing : _ban introduction / _cGary Armstrong, Philip Kotler. |
| 250 | _a5th ed. | ||
| 260 |
_aUpper Saddle River, NJ : _bPrentice Hall, _c2000. |
||
| 300 |
_axxvii, 575 pages : _billustrations (chiefly color) ; _c26 cm. |
||
| 500 | _aIncludes appendix, glossary, bibliographical references and indexes. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 | _aKotler, Philip. | |
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
| 942 |
_2lcc _cBK |
||
| 999 |
_c286446 _d286446 |
||