000 00750nam a22002177a 4500
005 20140313100406.0
008 131216b xxu||||| |||| 00| 0 eng d
020 _a9781412991315
050 _aHF 5415.2
_b.L434 2012
245 _aLeading edge marketing research :
_b21st-century tools and practices /
_cedited by Robert Kaden, Gerald Linda and Melvin Prince.
260 _aThousand Oaks, Calif. :
_bSAGE,
_c2012.
300 _axix, 483 p. :
_bill. ;
_c23 cm.
504 _aIncludes bibliographical references and index.
521 _aBSBA
650 _aMarketing research.
700 _aKaden, Robert J.
_eeditor.
700 _aLinda, Gerald.
_eeditor.
700 _aPrince, Melvin.
_eeditor.
942 _2lcc
_cBK
_kFOR
999 _c25833
_d25833