| 000 | 00581nam a2200205 a 4500 | ||
|---|---|---|---|
| 005 | 20140310183613.0 | ||
| 008 | 120829s19uu xx 00 eng d | ||
| 020 | _a9780137053506 | ||
| 050 |
_aHF 5415.13 _b.W66 2011 |
||
| 100 | _aWood, Marian Burk | ||
| 245 |
_aThe Marketing plan handbook. / _cMarian Burk Wood |
||
| 250 | _a4th ed. | ||
| 260 |
_aBoston : _bPearson, _c2011. |
||
| 300 |
_a210 p. : _bill. ; _c24 cm. |
||
| 500 | _aIncludes index. | ||
| 521 | _aBSBA | ||
| 650 |
_aMarketing _xManagement _xHandbooks, manuals, etc. |
||
| 942 |
_cBK _2lcc _kFOR |
||
| 999 |
_c25274 _d25274 |
||