000 00722nam a2200229 a 4500
005 20140310183610.0
008 120825s19uu xx 00 eng d
020 _a9780071283328
050 _aHD 30.28
_b.P3385 2009
100 _aPearce, John A.
245 _aFormulation, implementation and control of competitive strategy /
_cJohn A. Pearce II; Richard B. Robinson, Jr.
250 _a11th ed.
260 _aBoston, Mass :
_bMcGraw-Hill Irwin,
_c2009.
300 _axxv, 456 p. :
_bcol. ill. ;
_c28 cm.
500 _aInclude index
521 _aBSBA
650 _aStrategic planning
650 _aStrategic planning
_xCase studies
700 _aRobinson, Richard B.
942 _cBK
_2lcc
_kFOR
999 _c25231
_d25231