000 00635nam a2200217 a 4500
003 SISC
005 20170308085209.0
008 111003s19uu xx 00 eng d
020 _a9780071743020
050 _aHF 5415.1265
_b.V367 2011
100 _aVarnali, Kaan.
245 _aMobile marketing :
_bfundamentals and strategy /
_cKaan Varnali, et al.
260 _aNew York :
_bMcGraw Hill,
_c2011.
300 _a163 pages :
_billustrations ;
_c23 cm.
500 _aIncludes glossary and index.
650 _aTelemarketing.
700 _aToker, Aysegul.
700 _aYilmaz, Cengiz.
942 _cBK
_2lcc
_kFOR
999 _c24421
_d24421