000 00602nam a2200193 a 4500
003 PILC
005 20160315152300.0
008 101106s19uu xx 00 eng d
020 _a9780750686495
050 _aG 155.A1
_b.P635 2008
100 _aPike, Steven.
245 _aDestination marketing :
_ban integrated marketing communication approach /
_cSteven Pike.
260 _aBoston :
_bElsevier,
_c2008.
300 _a406 pages :
_billustrations ;
_c24 cm.
500 _aIncludes bibliographical references and index.
650 _aTourism-marketing.
942 _cBK
_2lcc
_kFOR
999 _c24234
_d24234